The SEO world is experiencing its biggest transformation in years, and accounting professionals need to understand what’s changing and what’s staying the same. As AI reshapes how potential clients discover services and Google doubles down on trust signals, firms that adapt will thrive while others struggle to maintain visibility.

This webinar cuts through the noise to give you a clear picture of the current SEO landscape and practical insights you can start implementing – and it’s open to all MGI Worldwide members, wherever you’re based.

Join us for an essential discussion about the evolving state of search in 2025. We’ll explore the major shifts happening right now, why building trust and authority has become more critical than ever, and which foundational SEO principles still drive results. You’ll leave with a clearer understanding of where to focus your efforts and how to position your accounting practice for long-term success in an increasingly competitive digital environment.